Gartner names Resulticks to the 2017 Magic Quadrant
by Vandana Prabhakar
April 13, 2017
The Resulticks team just learned that Gartner has named our platform to its 2017 Magic Quadrant for Multichannel Campaign Management. This debut as a Niche Player in the highly respected Magic Quadrant marks a major milestone in the continuing story of Resulticks’ rapid growth, which began in 2014.
Redickaa Subrammanian, our co-founder, said, “This is an extremely proud moment for us all at Resulticks. We see it as a validation of all the hard work, creative application, and commitment the Resulticks team has shown over the past few years. We thank Gartner for including our platform this year.”
Gartner describes the companies in the 2017 MCCM Magic Quadrant as offering “the most relevant marketing solutions.” It later goes on to say, “Multichannel campaign management vendors are adding capabilities that deliver rich customer experiences — now a crucial marketplace differentiator. They’re supporting and automating the customer journey with data; and they’re integrating tools that combine insights into the delivery of customized content in near-real or real time.”
In speaking specifically about Resulticks, Subrammanian says, “We believe we were named this year for many of the same reasons our clients choose us — our excellent functionality, extremely intuitive user interface, comprehensive data integration capabilities, and of course, our constant focus on customer satisfaction.”
Dakshen Ram, Resulticks co-founder and product development head adds, “Resulticks is a completely organically built solution. We’ve come a long way since hitting the drawing board a few years back. We’ve got so many more plans in terms of product and feature development that I’m confident we’ll continue to enjoy the same kind of global recognition that our inclusion in the Magic Quadrant has brought us.”
This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Resulticks.
GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and is used herein with permission. All rights reserved.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.