Chatbots for Marketing in Banking: Hype or Reality?

2 Responses

  1. Samar Kagalwalla says:

    Interesting read. Have been fortunate to work on a BoT stratgy for the bank, in particular to develop a performance based BOT for Lending Products. I could releate with lots of stuff that you presented and appreciate the insights.

    However I would be keen to see adaptabilty of BoT’s across geographies. Also with Voice BoTs evolving and Alexas of the world coming up, what would be the strategy in the banking segment

    • Admin says:

      True, the application and adaptability of bots, as you said, could be very much market, geography and industry-specific. We do have an extensive blog on voice coming out soon, so be on the lookout for that!

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