internet of things

IoT and the continuously connected customer

“Today’s customer is at the center of every business transaction, and keeping the customer engaged has never been more vital than it is in our digital world. The customer journey is changing and to...

social media marketing

Armchair travelling, anyone?

Come now, confess! We all do this, at least a few times a year. We dream of different things, maybe-open skies, blue beaches, white snow, exotic food, cultural extravaganzas, adventures or just pure relaxation–but...