• Category: Social Media Marketing

Social media for the omnichannel age

Social media can feel overwhelming. It’s an ever-churning spectacle. News, frivolous musings, showbiz bombast, and intense reactions to social issues and personal slights float in relative proximity. Hovering within this haze, however, are possibilities for deeper connections with customers and prospects. No surprise, then, that marketers have been devoting themselves to plotting the perfect social […]

Armchair travelling, anyone?

Come now, confess! We all do this, at least a few times a year. We dream of different things, maybe-open skies, blue beaches, white snow, exotic food, cultural extravaganzas, adventures or just pure relaxation–but we ALL dream. And, sometimes this is exactly what the (social media) doctor orders to get people off their armchairs and […]