• Category: Email Marketing

Gartner names Resulticks to the 2017 Magic Quadrant

The Resulticks team just learned that Gartner has named our platform to its 2017 Magic Quadrant for Multichannel Campaign Management. This debut as a Niche Player in the highly respected Magic Quadrant marks a major milestone in the continuing story of Resulticks’ rapid growth, which began in 2014. Redickaa Subrammanian, our co-founder, said, “This is […]

Don’t Make Them Hate You

Day 1: Let’s suppose you register with an online retailer while making an online purchase for some jeans, and receive a personalized welcome mail promptly. You are more than happy with the special attention and it marks the beginningof your journey. Day 3: “Here are some things you might be interested in”. You can see, […]

Best Practices for Email Marketing Subject Lines

With hundreds of new mails landing in a recipients inbox on a daily basis, what makes him decide whether or not to open an email? It is the email’s SUBJECT LINE, as it is the first point of entry to the mail and a very good indication of whether the email message is valuable or […]