Resulticks

Resulticks

cloud marketing

Category: Digital transfor ...

Mobile engagement

Customer engagement / Digital transformation / Mobile marketing

 by Amir Mitri · Published

Making use of mobile engagement

It’s no secret, mobile is the future. With the parabolic rise of mobile engagement, it’s more critical than ever to understand how to maximize the potentials of this increasingly central channel. Smartphones are becoming...

asset management / Audience / Audience data management / Big data / Customer engagement / Data-driven marketing / Digital transformation

 by Arpitha Shivkumar · Published

Getting your omnichannel marketing strategy right: The key questions to ask

According to Time, the average consumer attention span is just 8 seconds. Marketing is all about promoting the most relevant service in the best way possible, at the right place and time. As consumers...

Banking / Data-driven marketing / Digital transformation / Marketing strategy / Persona & Lifetime Value

 by Arpitha Shivkumar · Published

How established banks can win over young professionals

Young professionals, which often consist of Millennials and some Gen Zers, have financial expectations that differ greatly from those of their older counterparts. This often translates to a demand for greater technological flexibility and...

omnichannel customer engagement

Customer engagement / Digital transformation / Omnichannel marketing

 by Kelvin Fernandes · Published

Making omnichannel customer engagement your centrifugal force of transformation

It’s a bit of an understatement to say that consumer behavior is evolving at a lightning pace across a growing number of touch points. This pace of change has made it necessary for companies...

built for digital marketing transformation

Digital transformation / Marketing automation

 by Subramaniam B · Published

Built for digital marketing transformation: Learn about the Resulticks engine

Embracing digital has become essential in these exceptional times. Legacy approaches, systems, and processes are no longer enough to carry businesses forward. But digital marketing transformation is not an one-off event. It requires a...

Banking / Digital transformation / Marketing strategy

 by Rory Clark · Published

How will the banking industry change after COVID-19?

Not since The Great Depression has the world witnessed such a dramatic contraction to the economy and our way of life. The pandemic has forced governments around the world to grapple with the extremely...

digital transformation challenges in BFSI sector

Digital transformation / Marketing automation / Omnichannel marketing

 by Mani Gopalaratnam · Published

Digital transformation challenges in the BFSI sector

As new channels and devices proliferate, as increasingly digitally-savvy consumers adopt new behavioral patterns and shifting expectations of what amounts to “good service,” as business models undergo digital transformations, the banking, financial services, and...

digital transformation roadmap

Digital transformation

 by Sidhant Rijhwani · Published

3 key objectives for a telecom marketing digital transformation roadmap

The telecom industry is going through a challenging phase. As multiple key players have implemented significant digital transformation initiatives, their efforts have sent ripples across the industry and catalyzed radical changes in the landscape....

Recent Posts

  • Recent Posts
  • Popular Posts
  • Data-driven marketing / Machine learning and AI / Marketing strategy

    Top 5 things to know before introducing AI to your marketing

    8 Apr, 2021

  • Analytics / Audience data management / Customer engagement / Machine learning and AI

    CDP for Banks: Empowering banks to engage customers deeply and profitably!

    29 Mar, 2021

  • Audience data management / Big data / Data-driven marketing

    Customer data platform: The next big thing for marketers

    17 Mar, 2021

  • Marketing strategy

    Dear Resulticks: How long is too long to wait for ROI?

    11 Mar, 2021

  • Banking / Data-driven marketing / Marketing strategy

    Five data-driven bank marketing strategies for 2021

    3 Mar, 2021

  • chatbots for marketing

    Marketing strategy

    Chatbots for marketing in banking: Hype or reality?

    21 Nov, 2018

  • Resulticks Introduction

    Marketing automation / Omnichannel marketing

    Introducing true omnichannel marketing automation

    25 Sep, 2014

  • retail customer journey

    Marketing automation / Marketing strategy

    How you can deliver the future AI in Retail customer journey

    4 Feb, 2019

  • Power of Omnichannel Marketing Automation

    B2B marketing / Marketing automation / Omnichannel marketing

    Highly regulated industries and the power of omnichannel marketing automation

    19 Nov, 2014

  • Data-driven marketing / Machine learning and AI / Marketing strategy

    Top 5 things to know before introducing AI to your marketing

    8 Apr, 2021

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