All posts by Redickaa Subrammanian

Turn the “Top Trends for 2018” into a practical, plan of action

Every year around this time, the industry pundits all come out with their lists of the trends that will shape digital marketing over the coming 12 months. This year is no exception, and the lists are generously peppered with buzzwords like seamless journeys, personalization, artificial intelligence, IoT, omnichannel, and so on. After 20-plus years in […]