All posts by Resulticks

It’s called big data for a reason

While big data still baffles many marketers,a step-by-step approach can yield highly valuable results Overwhelmed by thesize and complexity of big data, too many marketers don’t even knowwhere to start to harness its power.In fact, our recent Marketing Flab to Fab study found that fully one-third of marketers are feeling big data exhaustion. More concerning, […]